AI as a tool for sustainable growth

23 October 2025  •  1 min
Ai

Last week, futurist and AI expert Richard van Hooijdonk joined us at our Almelo office for an inspirational session on artificial intelligence. In an engaging deep dive, Richard guided our entire team through global developments in AI and their impact on businesses and markets.

His message was clear: the pace at which AI is evolving is transforming not only technology but entire business models. The companies that succeed in leveraging these developments to their advantage will be the ones that make the difference.

A highly relevant and urgent topic, both for us and for our portfolio companies. Because even in the mid-market, the question is no longer whether AI has an impact, but how to harness that impact effectively to create value.

During the workshop that followed, we explored our own practice: how can we integrate AI more deeply into our way of working and our value creation strategy? Many thanks to Richard for the insights, inspiration, and practical tools. A valuable step in our learning journey on how to use AI as a tool for sustainable growth.